Once technology startups close their first few enterprise deals and increase revenue to millions of dollars, they often want the analyst community to recognize…
2019 NOVEMBER 21 FOCUS: “Building a Winning Value Proposition”: Thank you for subscribing to our newsletter. This week we are focusing on new tools…
Whenever we meet a new company, one of the first questions as we get to know them is, “what’s your value proposition?” or more…
2019 NOVEMBER 5 FOCUS: “Marketing and Machine Learning – Use cases and how to stay ahead”: Thank you for subscribing to our newsletter. This…
2019 OCTOBER 29 FOCUS: “ABM – Pro, Con and How-To”: Thank you for subscribing to our newsletter. This week we are highlighting a few…
2019 OCTOBER 21 FOCUS: “Scientific Forecasting and ABM Trends”: This week we are focusing on “Scientific Forecasting” as well as some relevant ABM trends….
So, this is our first B2B TECHNOLOGY MARKETING NEWSLETTER. We hope you will find it useful. 2019 OCTOBER HIGHLIGHTS – Focus: “MarTech…
Thank you to everyone that participated in our first survey about what the 118,000 subscribers to the B2B Technology Marketing Community are interested in…
!Last night I went to another CMO networking dinner, which turned out very informative. Put on by the Cybersecurity Marketers community; the sponsor was…
This is the last blog in our 3-blog series on aligning sales and marketing, with the previous blog having started getting into the issues…