Over 10 years we help companies reach their financial and branding goals. Engitech is a values-driven technology agency dedicated.

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Content Marketing Marketing Marketing Trends Technology

Making practical use of Regenerative AI in sales and marketing

Regenrative AI is a rapidly growing technology that is being used in many areas of our lives, including speech recognition and marketing chatbots. In San Francisco, where I recently encountered a self-driving car, it is becoming increasingly evident how AI is becoming a part of our daily lives. One AI tool that stands out from […]

Content Marketing Demand Generation LinkedIn Marketing Trends Sales & Marketing Uncategorized Value Proposition

B2B buying behavior is changing. Now what?

NOTE: This is another partner blog, this one created with IgniteGTM, pod, and Beth McCullough, all Premonio partners with unique offerings and skills. Much has changed in the way future B2B customers choose to purchase their products, mostly driven in response to the dramatic economic, political, and health changes of the last three or more […]

COVID-19 Demand Generation Marketing Marketing Trends

“B2B Marketer’s Survival Guide: Adapting to a Changed Landscape” – Webinar Video & Presentation

By Jill Richards & Johannes Hoech Fellow CMO Jill Richards (link) and I continued our April 16 explorations around what and how B2B marketers should cope with the impact and aftermath of COVID-19 (read that blog here). Today we presented the follow-on webinar to Dennis Shiao’s “Bay Area Content Marketing” Meetup group (link is here) […]

B2B Tech Mktg Community Marketing Trends

B2B Tech Marketing Community Weekly Newsletter: Nov 5, 2019

2019 NOVEMBER 5 FOCUS: “Marketing and Machine Learning – Use cases and how to stay ahead”: Thank you for subscribing to our newsletter. This week we are focusing on Machine Learning (“ML”) and the revolutionary impact it’s having on digital marketing, in particular. Many of you are busy practitioners, building pipeline or brands and may […]

ABM B2B Tech Mktg Community Marketing Trends

B2B Tech Marketing Community Weekly Newsletter: Oct 14, 2019

  So, this is our first B2B TECHNOLOGY MARKETING NEWSLETTER. We hope you will find it useful.   2019 OCTOBER HIGHLIGHTS – Focus: “MarTech Trends and Techniques”: ABM and MarTech Industry Updates: Marketo & Engagio Founder Jon Miller’s predictions for marketing’s next challenge; a long but good read – Link Scott Brinker: MarTech is now […]

Content Marketing Demand Generation Marketing Trends

Want to Grow Your Community? How About Short B2B Podcasts and Videos!

!Last night I went to another CMO networking dinner, which turned out very informative. Put on by the Cybersecurity Marketers community; the sponsor was PR and social media powerhouse 10Fold Communications. I went because the invite promised an informative talk about the integration of traditional influence work (also known as PR) with online influencer work […]