Recently, I had the pleasure of guest-hosting a Dux-Soup webinar to share B2B strategies for engaging and converting C-level executives using semi-automated LinkedIn-based outreach. A YouTube video recording of my conversation with Scott Wright and Jo Henderson is at this link. It was a combination of clear explanations of the needed strategies for tight “ideal […]
On May 02, 2024 Premonio hosted our second Revinar on the topic: ”Igniting Portfolio Value with Data-Driven Growth” with Joe Connolly who is a Managing Director of Crown Capital and CEO of Pacific Yurts and Anna Courval, CMO of Premonio. You can watch the 30 minute video recording of this Revinar on YouTube at this link. Joe […]
Last Thursday (March 14, 2024) marked a milestone for Premonio as we launched our inaugural “Revinar,” (aka Revenue Webinar 🙂 heralding the beginning of a series of anticipated on- and offline thought leadership events sharing practical insights from CXOs for other growth and startup company leaders. We were honored to welcome two distinguished guests, tech […]
Revenue Collective event on 1/25/24 “Historic Klamath” Ferry at Pier 9 in San Francisco February 6, 2024 Our fifth Revenue Collective (“RevCO”) networking event was held on January 25, 2024 at the “Historic Klamath Ferry” in San Francisco. We had a full house with 40 level attendees from all backgrounds (full-time and fractional sales, marketing, […]
In 2023, traditional B2B lead generation methods like cold-calling, emails, and generic LinkedIn outreach are outdated. A survey highlights six successful strategies: precise ICP refinement, tailored value propositions, leveraging personal connections, personalized executive outreach, emotionally engaging storytelling, and aligning sales and marketing for creative messaging. Modernizing tech is vital to streamline the customer journey and adapt to various approaches. Unsolicited sales tactics are ineffective in the current market.
These are the event meeting notes from the May 25, 2023 Revenue Collective meeting at the Hiller Aviation Museum in San Carlos, CA in the heart of Silicon Valley. The opening speaker was Philippe Bouissou from Blue Dots Partners who reprised his TEDx talk: Aligning the Dots Aligning the Dots… The Secret to Grow Any […]
“Give me a place to stand, and a lever long enough, and I will move the world” (Archimedes) Since the recent, 2022 slowdown of the tech economy, the pressure on every B2B marketing team to build a scalable marketing spend engine has been growing intensely, where most are being asked to generate a lot more […]
Regenrative AI is a rapidly growing technology that is being used in many areas of our lives, including speech recognition and marketing chatbots. In San Francisco, where I recently encountered a self-driving car, it is becoming increasingly evident how AI is becoming a part of our daily lives. One AI tool that stands out from […]
NOTE: This is another partner blog, this one created with IgniteGTM, pod, and Beth McCullough, all Premonio partners with unique offerings and skills. Much has changed in the way future B2B customers choose to purchase their products, mostly driven in response to the dramatic economic, political, and health changes of the last three or more […]
Would you fly in a passenger airplane with multiple, disconnected pilots? One controlling the engines, one for heading, one in charge of fuel, etc. Seems absurd to think that a plane could actually fly this way. But isn’t that analogous how we often set up and run our revenue organizations? We have a pilot for […]