Blog to help CROs prioritize their competing goals closing the year and prepping for the next one
What a difference a year makes: The Covid changes were followed by the 2021/22 mini-boom, which has now also been over for about a year. And with that came smaller budgets, layoffs, and uncertain market conditions. All that adds to enormous pressure on still delivering revenue growth while keeping costs low. Digitally-based outreach is one […]
NOTE: This is a partner blog created in collaboration with its primary author, Philippe Bouissou, Ph.D., Managing Partner of Blue Dots Partners LLC, a Premonio partner. Blue Dots Partners is a highly innovative management consulting firm focused on top-line revenue acceleration for companies or business units with revenues between $10 million and $1 billion. The […]