Revenue Collective event on 1/25/24 “Historic Klamath” Ferry at Pier 9 in San Francisco February 6, 2024 Our fifth Revenue Collective (“RevCO”) networking event was held on January 25, 2024 at the “Historic Klamath Ferry” in San Francisco. We had a full house with 40 level attendees from all backgrounds (full-time and fractional sales, marketing, […]
Revenue Collective event on Oct 6 2023 Treasure Island Museum, Woods Beer October 6, 2023 Boris Valkov, CEO of Lace.ai, presented on the challenges of marketing to prospects who are suffering from information overload. Email, chat, and meetings generate lots of information, and the most important information (what is said and decided in calls and […]
These are the event meeting notes from the May 25, 2023 Revenue Collective meeting at the Hiller Aviation Museum in San Carlos, CA in the heart of Silicon Valley. The opening speaker was Philippe Bouissou from Blue Dots Partners who reprised his TEDx talk: Aligning the Dots Aligning the Dots… The Secret to Grow Any […]
NOTE: This is another partner blog, this one created with IgniteGTM, pod, and Beth McCullough, all Premonio partners with unique offerings and skills. Much has changed in the way future B2B customers choose to purchase their products, mostly driven in response to the dramatic economic, political, and health changes of the last three or more […]
Would you fly in a passenger airplane with multiple, disconnected pilots? One controlling the engines, one for heading, one in charge of fuel, etc. Seems absurd to think that a plane could actually fly this way. But isn’t that analogous how we often set up and run our revenue organizations? We have a pilot for […]
As the economy is becoming more challenging, known how produce more sales pipeline with fewer resources is key to B2B startups’ success now.
We’re all familiar with stats around how many startups don’t hit their annual revenue targets. For example: InsightSquared recently reported that “68% of [B2B] companies miss their forecast by more than 10%” (see here), And HubSpot said that 74% of companies that missed their revenue goals “didn’t know their visitor, lead, MQL, or sales opportunity […]
NOTE: This is a partner blog created in collaboration with its primary author, Philippe Bouissou, Ph.D., Managing Partner of Blue Dots Partners LLC, a Premonio partner. Blue Dots Partners is a highly innovative management consulting firm focused on top-line revenue acceleration for companies or business units with revenues between $10 million and $1 billion. The […]
There’s a story that small- to mid-sized startup CEOs love to tell about the early days of their business: The story of the CEO, alone with nothing but a laptop and a phone, dialing lead after lead after lead until, finally, enough business is inked for the company to start growing legs. Chances are you’ve […]
If you want to know how your marketing and demand gen teams performed last quarter, you’re in luck. There’s a slew of marketing and revenue analytics tools geared at measuring historical lead generation and conversion rates and attributing past revenue to lead sources. But if you’re the CEO of a small to medium-sized tech startup, […]
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